Technological innovation drives stationery exports
Release time:2020-03-14
With the rapid development of the Chinese economy, the consumption mode of the Chinese office population has shifted from scattered procurement of a single category to seeking comprehensive supply, from low brand attention to brand specific purchases, from traditional single stores to coexistence of multiple channels, from relationship marketing led sales methods to more market-oriented procurement methods such as contract sales, bidding business, and online shopping. This is a model of enterprise innovation and development that adapts to the progress of the times. From "point" to "surface" is a necessary path for enterprises to expand their brand influence
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